With more than 50 years of experience, Nozag AG has been known for high-quality drive technology with a focus on gear and drive components. They have been developing, producing and selling standard and special designs of gear components, sprockets, helical and bevel gear drives, special gears and other drive technology components since 1966. Focus markets are mechanical engineering, plant construction and apparatus engineering, recycling, packaging, logistics, automation, food and medical technology industry.
I was asked to redefine the content structure of the existing website and to find a solution to improve the web shop and the navigation by structuring the homepage into thematic sections. The aim of the redesign was to create a multi-device website for their specific target group. The main focus of the final concept lay on simplifying the extensive product assortment viewed in their integrated web shop for standard gears and standard parts and, of course, an easily accessible graphical user interface in general. This project was undertaken while working at Strichpunkt GmbH, Winterthur.
Consulting, Conception and Art Direction, Wireframing, Webdesign, Webshop